
Build a business that fits your life –
not a life that revolves around your business.
You love what you do, but you’re tired of the “always-on” hustle. I help the everyday direct seller move from scattered to settled with simple, repeatable systems that work in the nooks and crannies of real life.
Does your business feel like a “third child” that never sleeps?
You started this for freedom, but lately, it feels like:
- The Mental Leak: You’re helping with homework, but your brain is scanning your phone for unread messages.
- The Monday Reset: You spend every Monday morning reinventing the wheel because you don’t have a plan.
- The “Hobby” Stigma: You’re working hard, but without structure, it still feels like a side-project instead of a professional career.

I’m Susan Larimer, and I’m the ‘Easy Button’ for the other 99% of direct sellers. I don’t believe in the 24/7 grind. I believe in simple, 15-minute rhythms that give you the freedom to grow your business—and still be fully present when it matters most.

FREE TIME MAP
This is for you if…
- You work all day, but aren’t always sure what you actually accomplished
- You love the flexibility of direct sales, but struggle without structure
- You feel scattered trying to decide what to do each day
- You want simple rhythms instead of long to-do lists
- You need help managing your time without burning out
✨ Plus, you’ll be first in line for The Everyday Direct Seller BOSS Toolkit (coming soon!)
Imagine how much easier your life will be when you know what to do and when to do it!
The Podcast
Welcome to The Other 99%—the podcast that gives you a real-world look at what it’s like to build a direct sales business. Join host Lisa Duck, co-host Susan Larimer, and their amazing guests as they share stories, strategies, and smart tips from the everyday direct sellers who are showing up, standing out, and building success on their terms. You’ll hear honest conversations, relatable moments, and practical ideas you can actually use—plus a few laughs along the way.
🎧 New episodes drop every Tuesday—make sure to follow so you never miss a conversation worth hearing!
Did someone say, “FREE”?
I love being the “easy button”. I’ve created a library full of free resources, checklists, and tips to help you, the everyday direct seller, grow your business.


